Retention & Lifecycle
Acquisition opens the door. We build the reason to come back: email, SMS, WhatsApp and loyalty, working as one lifecycle instead of four disconnected channels.
More returning customers. Less noise.
The answer is rarely another discount or another blast. We connect customer behaviour, timing and creative to give each message a commercial purpose.
Lifecycle flows
Welcome and nurture, browse and cart abandonment, post-purchase, replenishment and winback — adapted to customer behaviour and market.
Campaigns & creative
Strategy, copy, design, build and execution for newsletters and launches, with a consistent brand voice across channels.
Segmentation & acquisition
RFM and behavioural segments, signup forms, first-order offers and placement tests that focus on customer quality as well as list growth.
Loyalty & retention intelligence
Loyalty experiences, customer cohorts, repeat purchase and lifecycle reporting. Keep the programme connected to long-term value, not only attributed revenue.
Three flows. One connected lifecycle.
Explore a longer Welcome, a recovery journey that checks first-order offer eligibility, and a Thank You flow. Open a message to see how brand stories, reviews, creators and useful multichannel touchpoints work together.
The message follows the moment.
We work with your existing stack to build coordinated flows and campaigns. Consent, deliverability, frequency and commercial value shape the programme, instead of sending the same message everywhere.
Build a brand people come back to.
We have built brands of our own. We know the pressure to hit this month’s number, and the cost of training customers to wait for the next discount. Retention needs to protect both the next order and the relationship.
